Customer comfort at your front door has more power over sales than most retailers realize. On a busy New York City street, the mix of traffic, voices, horns,...
A rainy afternoon in New York can make your storefront feel like a splash zone. Umbrellas crowd the sidewalk, people rush past with their heads down, and any...
A hot Brooklyn summer can be great for foot traffic, but tough on storefronts. Sidewalks feel crowded, doors are propped open, AC is blasting, and people are...
A cold wind, a light rain, and a drafty entrance can be all it takes for a customer to skip your door and walk into the shop next to you. In New York City, p...